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AWARD-WINNING CAFE TO OPEN IN SHREVEPORT

November 7, 2017

The restaurant is one of 10 planned First Watch openings in partnership with Quail Ridge Enterprises

SHREVEPORT, Louisiana – November 1, 2017 – First Watch, the popular national breakfast, brunch and lunch restaurant, today announced that it will open its newest restaurant in Shreveport. The new First Watch will open for business at 1370 East 70th Street in the Fern Marketplace across from Whole Foods, on Monday, November 13, at 7 a.m. It will be the 230-restaurant company’s first location in Louisiana. The 3,500-square-foot restaurant will employ about 25 people.

The award-winning restaurant company currently operates restaurants in 26 states. First Watch has partnered with franchise group Quail Ridge Enterprises, to bring the breakfast, brunch and lunch concept to Shreveport. The franchise group has plans to open a total of 10 First Watch restaurants in Northern Louisiana as well as Jackson, Oxford and Hattiesburg, Mississippi. It also operates Newks Eateries in the two states.

“For years, Shreveport has been lacking a fresh, innovative, family-friendly breakfast spot. It’s really a privilege to fill that gap in the marketplace,” said Spencer Mooney, owner of Quail Ridge Enterprises. “First Watch offers a creative, diverse menu, high standards of quality, and a significant focus on people and community – All of which differentiate it from your typical chain restaurant. It’s an honor to introduce our breakfast, brunch and lunch to our neighbors and friends here in Shreveport.”

First Watch’s curated menu takes an elevated approach to traditional and innovative offerings made to order using farm fresh ingredients. It includes crave-able items such as Avocado Toast, Smoked Salmon Eggs Benedict, Farm Stand Breakfast Tacos and Lemon Ricotta Pancakes. The new restaurant offers healthy, flavorful favorites like house-made granola and pico de gallo, organic greens, house-roasted vegetables, cage-free eggs and 100% fresh-squeezed orange juice as well as more indulgent, traditional breakfast, brunch and lunch offerings. First Watch in Shreveport will also offer options from the restaurant’s Fresh Juice Bar – including the best-selling Kale Tonic – juiced in-house daily using only the highest quality fruits and vegetables.

The new restaurant will open with First Watch’s latest interior design, which combines farm fresh elements with a high-energy, urban vibe.

First Watch serves its entire menu seven days a week from 7 a.m. until 2:30 p.m. The restaurant also offers customers complimentary newspapers and free Wi-Fi Internet access.

About First Watch
First Watch specializes in award-winning, made-to-order Breakfast, Brunch and Lunch. A recipient of more than 200 “Best Breakfast” and “Best Brunch” accolades, First Watch offers traditional favorites, such as omelets, pancakes, sandwiches and salads, and unique specialty items like Quinoa Power Bowls, Avocado Toast and the Chickichanga. First Watch was named the 2016 top Family Dining restaurant by Consumer Reports, a 2015 Top Consumer Pick by Nation’s Restaurant News and a 2014 Top Franchise Value by FSR Magazine. First Watch is the largest and fastest-growing daytime-only restaurant concept in the U.S. with more than 300 restaurants in 26 states, including more than 230 First Watch restaurants, 75 The Egg & I restaurants and one Bread & Company restaurant in Nashville. For more information, visit firstwatch.com.

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