First Watch will open Monday
ATLANTA – February 13, 2018 – First Watch, the popular breakfast, brunch and lunch restaurant with eight locations in the Atlanta area, today announced that it will open its newest restaurant in Buford on Monday, February 19. The new 3,500-square-foot eatery will open at 7 a.m. at 3687 Buford Drive and will employ about 25 people.
In conjunction with the opening, First Watch will donate all money raised from a pre-opening event to the Amanda Riley Foundation in an effort to provide support to children and the families of children currently battling cancer.
“We opened our first Atlanta-area First Watch in John’s Creek about five years ago, and since then everyone has made us feel so welcome here,” said Chris Tomasso, president of First Watch. “We’re honored to support children in need in our area as we introduce our fresh breakfast, brunch and lunch to our new neighbors in this great community. Building healthy families is something we at First Watch can really get behind.”
First Watch’s curated menu takes an elevated approach to traditional and innovative offerings made to order using farm fresh ingredients. It includes crave-able items such as Avocado Toast, Smoked Salmon Eggs Benedict, Farm Stand Breakfast Tacos and Lemon Ricotta Pancakes. The new restaurant offers healthy, flavorful favorites like house-made granola and pico de gallo, organic greens, house-roasted vegetables and cage-free eggs as well as more indulgent, traditional breakfast, brunch and lunch offerings. First Watch in Buford will also offer options from the restaurant’s juice bar – including the best-selling Kale Tonic – juiced in-house daily using only the highest quality fruits and vegetables.
The new restaurant will open with First Watch’s latest interior design, which combines farm fresh elements with a high-energy, urban vibe.
First Watch serves its entire menu seven days a week from 7 a.m. until 2:30 p.m. The restaurant also offers customers complimentary newspapers and free Wi-Fi Internet access.
About First Watch First Watch specializes in award-winning, made-to-order Breakfast, Brunch and Lunch. A recipient of more than 200 “Best Breakfast” and “Best Brunch” accolades, First Watch offers traditional favorites, such as omelets, pancakes, sandwiches and salads, and unique specialty items like Quinoa Power Bowls, Avocado Toast and the Chickichanga. First Watch was recognized as one of Nation’s Restaurant News’ 2017 Second 100 restaurant brands, and was named the 2016 top Family Dining restaurant by Consumer Reports and a 2015 Top Consumer Pick by Nation’s Restaurant News. First Watch is the largest and fastest-growing daytime-only restaurant concept in the United States with more than 300 restaurants in 27 states, including more than 240 First Watch restaurants, 75 The Egg & I restaurants and one Bread & Company restaurant in Nashville. For more information, visit firstwatch.com.