
Fall Into the Flavors of the Season
Inspired by autumn’s crisp air and cozy vibes, our new seasonal menu puts a fresh twist on the classic flavors of fall.
New Menu Items

Brisket Corned Beef Hash
A savory twist on a brunch staple
Brisket corned beef, fresh seasoned potatoes, house-roasted sweet potatoes, onions and red bell pepper topped with two cage-free eggs cooked any style, Parmesan cream sauce and fresh herbs.

Modern Croque Madame
Our take on a French classic
Challah (hall-a) bread griddled with melted Cheddar and Monterey Jack cheese, fresh tomato, and crispy bacon topped with a cage-free sunny side-up egg, Parmesan cream sauce and fresh herbs.

Pomegranate Pear Punch
Fall is for sipping
Pomegranate, pear, cane sugar and lime.

Caramel Crunch Cinnamon Roll
A sweet fall treat
A giant cinnamon roll topped with cream cheese icing, brown sugar caramel sauce, Cinnamon Toast Crunch® cereal and cinnamon streusel.

Butternut Squash Bisque
Cozy fall comforts
Rich and creamy butternut squash soup sweetened with carrot and a touch of nutmeg. Garnished with sour cream and fresh herbs.

Pumpkin Pancake Breakfast
A bounti-fall brunch
Two cage-free eggs cooked any style, one of our signature spiced Pumpkin Pancakes, and a Jones Dairy Farm grilled all-natural savory chicken sausage patty.

Ingredient Spotlight
Challah Bread: The Heart of the Croque Madame
We use Challah [haa-luh], a traditionally Jewish bread, in our Croque Madame. Challah takes 16-18 hours to make, and each fluffy, preservative-free loaf used in this seasonal dish is hand-braided by experienced bakers.

Modern Croque Madame




Possibly the best thing you'll ever put in your mouth. New fall menu arrives tomorrow 🍁🍂🎃
@firstwatch

Are we putting Cinnamon Toast Crunch on a cinnamon roll? Guess we'll find out tomorrow when our fall menu launches 💁♀️
@firstwatch

A new fall menu means a new seasonal juice is on its way 😉 Any guesses?!
@firstwatch

🍂🎃 Hello, Fall 🍁🥾 New menu arrives Monday 🤫
@firstwatch

What’s your go-to? Cold brew, iced coffee or hot coffee?
@firstwatch

Million Dollar Bacon in a Bloody Mary? Yes plz.
@alwayshungryatl
Catch the Fall Vibe Use #FirstWatch to join the conversation
Seasonal Menu
Savor the Flavors of Fall
Fresh is Always in Season
We are committed to bringing the freshest, most flavorful ingredients from our bakers, makers, and growers to your neighborhood First Watch.
